Sonic’s 2026 Refresh & Reskin Program

Sonic Drive-In has announced a major national initiative — the Reskin Acceleration Program — to bring every location in line with the company’s new 2026 brand standards. The goal is to modernize the look, lighting, and technology systems across more than 1,700 drive-ins nationwide. This is a limited-time rollout with a sign-up deadline of December 1 and a launch date set for Q1 2026. Each participating store will go through a three-week transformation designed to deliver consistent curb appeal and a better customer experience.